000265132 000__ 00966cam\a22003014a\45\0 000265132 001__ 265132 000265132 005__ 20210513101514.0 000265132 008__ 021213s2003\\\\nju\\\\\\b\\\\001\0\eng\\ 000265132 010__ $$a 2002192262 000265132 015__ $$aGBA3-Z0726 000265132 020__ $$a0471263664 000265132 035__ $$a(OCoLC)ocm51519644 000265132 035__ $$a265132 000265132 040__ $$aDLC$$cDLC$$dUKM$$dC#P 000265132 042__ $$apcc 000265132 043__ $$an-us--- 000265132 049__ $$aISEA 000265132 05000 $$aHD69.B7$$bL486 2003 000265132 08200 $$a659.2/0973$$221 000265132 1001_ $$aLevine, Michael,$$d1954- 000265132 24512 $$aA branded world :$$badventures in public relations and the creation of superbrands /$$cMichael Levine. 000265132 260__ $$aHoboken, N.J. :$$bJ. Wiley,$$cc2003. 000265132 300__ $$axi, 260 p. ;$$c24 cm. 000265132 504__ $$aIncludes bibliographical references (p. 253) and index. 000265132 650_0 $$aBrand name products$$zUnited States. 000265132 650_0 $$aPublic relations$$zUnited States. 000265132 85200 $$bgen$$hHD69.B7$$iL486$$i2003 000265132 85641 $$3Table of contents$$uhttp://www.loc.gov/catdir/toc/wiley031/2002192262.html 000265132 909CO $$ooai:library.usi.edu:265132$$pGLOBAL_SET 000265132 980__ $$aBIB 000265132 980__ $$aBOOK 000265132 994__ $$aC0$$bISE