TY  - BOOK
T1  - How customers think :essential insights into the mind of the market /
DA  - c2003.
CY  - Boston, Mass. :
AU  - Zaltman, Gerald.
CN  - HF5415.32
CN  - HF5415.32
PB  - Harvard Business School Press,
PP  - Boston, Mass. :
PY  - c2003.
ID  - 266525
KW  - Consumer behavior
KW  - Consumers
KW  - Marketing
KW  - Creative thinking.
SN  - 1578518261 (alk. paper)
TI  - How customers think :essential insights into the mind of the market /
ER  -