The dynamics of persuasion : communication and attitudes in the 21st century / Richard M. Perloff.
2003
BF637.P4 P39 2003 (Mapit)
Available at General Collection
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Details
Title
The dynamics of persuasion : communication and attitudes in the 21st century / Richard M. Perloff.
Author
Edition
Second edition.
ISBN
0805840885 (pbk. : alk. paper)
0805840877 (alk. paper)
0805840877 (alk. paper)
Published
Mahwah, N.J. : Lawrence Erlbaum Associates, 2003.
Language
English
Description
xvi, 392 pages : illustrations ; 23 cm
Call Number
BF637.P4 P39 2003
Bibliography, etc. Note
Includes bibliographical references (p. 341-378) and indexes.
Audience
1230L Lexile
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