@article{26729,
      author = {Smith, George Horsley.},
      url = {http://library.usi.edu/record/26729},
      title = {Motivation research in advertising and marketing.},
      publisher = {Greenwood Press},
      recid = {26729},
      pages = {xviii, 242 p.},
      address = {Westport, Conn.,},
      year = {1971},
}