@article{269713,
      author = {Lindstrom, Martin, and Seybold, Patricia B.},
      url = {http://library.usi.edu/record/269713},
      title = {Brandchild : remarkable insights into the minds of today's  global kids and their relationships with brands /},
      publisher = {Kogan Page,},
      recid = {269713},
      pages = {xvi, 321 p. :},
      address = {London ;},
      year = {2003},
}