TY - BOOK T1 - Brandchild :remarkable insights into the minds of today's global kids and their relationships with brands / DA - c2003. CY - London ; CY - Sterling, VA : AU - Lindstrom, Martin, AU - Seybold, Patricia B. CN - HD69.B7 CN - HD69.B7 PB - Kogan Page, PP - London ; PP - Sterling, VA : PY - c2003. ID - 269713 KW - Brand name products. KW - Child consumers. KW - Advertising and children. KW - Marketing research. SN - 0749438673 TI - Brandchild :remarkable insights into the minds of today's global kids and their relationships with brands / ER -