Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom with Patricia B. Seybold.
2003
HD69.B7 L55 2003 (Mapit)
Available at General Collection
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Details
Title
Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom with Patricia B. Seybold.
Author
Lindstrom, Martin, 1970-
ISBN
0749438673
Publication Details
London ; Sterling, VA : Kogan Page, c2003.
Language
English
Description
xvi, 321 p. : ill., maps ; 24 cm.
Call Number
HD69.B7 L55 2003
Dewey Decimal Classification
658.8/34/083
Bibliography, etc. Note
Includes bibliographical references and index.
Added Author
Seybold, Patricia B.
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