TY  - BOOK
T1  - Managing customer value :essentials of product quality, customer service, and price decisions /
DA  - c2003.
CY  - Lanham, Md. :
AU  - Dodds, Bill.
CN  - HF5415.157
CN  - HF5415.157
PB  - University Press of America,
PP  - Lanham, Md. :
PY  - c2003.
ID  - 272263
KW  - Quality of products.
KW  - Consumer satisfaction.
KW  - Customer services
KW  - Prices.
KW  - Value.
SN  - 0761826319 (pbk. : alk. paper)
TI  - Managing customer value :essentials of product quality, customer service, and price decisions /
ER  -