@article{273245,
      note = {Includes index.},
      author = {Fitzell, Philip B.},
      url = {http://library.usi.edu/record/273245},
      title = {Private label marketing in the 21st century : store  brands/exclusive brands on the cutting edge /},
      publisher = {Global Books LLC,},
      recid = {273245},
      pages = {xxii, 260 p. :},
      address = {New York :},
      year = {2003},
}