Private label marketing in the 21st century : store brands/exclusive brands on the cutting edge / by Philip Fitzell.
2003
HF5429.6 .F583 2003 (Mapit)
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Title
Private label marketing in the 21st century : store brands/exclusive brands on the cutting edge / by Philip Fitzell.
Author
Fitzell, Philip B.
Edition
1st ed.
ISBN
0963292072
Publication Details
New York : Global Books LLC, c2003.
Language
English
Description
xxii, 260 p. : ill. (some col.) ; 24 cm.
Call Number
HF5429.6 .F583 2003
Dewey Decimal Classification
658.8/27
Note
Includes index.
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