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000277019 020__ $$a0814424074 (electronic bk.)
000277019 035__ $$a(OCoLC)ocm45732090
000277019 035__ $$a277019
000277019 040__ $$aN$T$$cN$T$$dOCL$$dOCLCQ$$dMUQ$$dOCLCQ
000277019 049__ $$aINCN
000277019 05014 $$aHF6161.B4$$bC94 1999eb
000277019 08204 $$a658.8/343$$221
000277019 1001_ $$aCzerniawski, Richard D.
000277019 24510 $$aCreating brand loyalty$$h[electronic resource] :$$bthe management of power positioning and really great advertising /$$cRichard D. Czerniawski, Michael W. Maloney.
000277019 260__ $$aNew York :$$bAMACOM,$$cc1999.
000277019 300__ $$a1 online resource (xxi, 298 p.) :$$bill.
000277019 500__ $$aIncludes index.
000277019 506__ $$aAccess limited to authorized users.
000277019 588__ $$aDescription based on print version record.
000277019 650_0 $$aAdvertising$$xBrand name products.
000277019 650_0 $$aBrand loyalty.
000277019 655_7 $$aElectronic books.$$2lcsh
000277019 7001_ $$aMaloney, Michael W.
000277019 77608 $$iPrint version:$$aCzerniawski, Richard D.$$tCreating brand loyalty.$$dNew York : AMACOM, c1999$$z0814405010$$w(DLC)   99026211$$w(OCoLC)41049727
000277019 85280 $$bebk$$hEBSCOhost
000277019 85640 $$3EBSCOhost$$uhttps://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=43957$$zOnline Access
000277019 909CO $$ooai:library.usi.edu:277019$$pGLOBAL_SET
000277019 980__ $$aEBOOK
000277019 980__ $$aBIB
000277019 982__ $$aEbook
000277019 983__ $$aOnline
000277019 994__ $$a92$$bINCNA