TY  - GEN
AB  - From hooliganism to commerce, from advertising and sponsorship to health and fitness, if there is one thing that brings athletes, fans and financial backers together it must be beer. This cultural history of drinking and sport examines the roles masculinity, class and regional identity play in alcohol consumption at a broad range of matches, races, courses and competitions.
AU  - Collins, Tony,
AU  - Vamplew, Wray.
CN  - EBSCOhost
CN  - RC1245
CY  - Oxford ;
CY  - New York :
DA  - c2002.
ID  - 277151
KW  - Athletes
KW  - Drinking of alcoholic beverages
KW  - Alcoholic beverage industry.
LK  - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=101196
N1  - Includes index.
N2  - From hooliganism to commerce, from advertising and sponsorship to health and fitness, if there is one thing that brings athletes, fans and financial backers together it must be beer. This cultural history of drinking and sport examines the roles masculinity, class and regional identity play in alcohol consumption at a broad range of matches, races, courses and competitions.
PB  - Berg,
PP  - Oxford ;
PP  - New York :
PY  - c2002.
SN  - 0585484414 (electronic book)
SN  - 9780585484419 (electronic book)
T1  - Mud, sweat, and beersa cultural history of sport and alcohol /
TI  - Mud, sweat, and beersa cultural history of sport and alcohol /
UR  - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=101196
ER  -