TY  - BOOK
T1  - Simply better :winning and keeping customers by delivering what matters most /
DA  - c2004.
CY  - Boston :
AU  - Barwise, Patrick.
AU  - Meehan, Seán.
CN  - HF5415.335
CN  - HF5415.335
PB  - Harvard Business School Press,
PP  - Boston :
PY  - c2004.
ID  - 282291
KW  - Consumer satisfaction
KW  - Marketing.
SN  - 0875843980 (alk. paper)
TI  - Simply better :winning and keeping customers by delivering what matters most /
LK  - http://www.loc.gov/catdir/toc/ecip0411/2003025723.html
UR  - http://www.loc.gov/catdir/toc/ecip0411/2003025723.html
ER  -