TY - BOOK T1 - The dollarization discipline :how smart companies create customer value-- and profit from it / DA - c2004. CY - Hoboken, N.J. : AU - Fox, Jeffrey J., AU - Gregory, Richard C., CN - HF5415.15 CN - HF5415.15 PB - Wiley, PP - Hoboken, N.J. : PY - c2004. ID - 284048 KW - Marketing KW - Sales management. KW - Value added. KW - Consumer satisfaction SN - 0471659509 TI - The dollarization discipline :how smart companies create customer value-- and profit from it / LK - http://www.loc.gov/catdir/description/wiley042/2004007665.html LK - http://www.loc.gov/catdir/toc/ecip0417/2004007665.html UR - http://www.loc.gov/catdir/description/wiley042/2004007665.html UR - http://www.loc.gov/catdir/toc/ecip0417/2004007665.html ER -