TY - GEN T1 - Diversity in advertisingbroadening the scope of research directions / DA - 2004. CY - Mahwah, N.J. : AU - Williams, Jerome D., AU - Lee, Wei-Na, AU - Haugtvedt, Curtis P., CN - EBSCOhost CN - HF5822 PB - Lawrence Erlbaum, PP - Mahwah, N.J. : PY - 2004. ID - 284999 KW - Advertising KW - Communication in marketing. KW - Consumers SN - 1410610071 (electronic bk.) TI - Diversity in advertisingbroadening the scope of research directions / LK - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=107433 UR - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=107433 ER -