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000289680 010__ $$a  2004057787
000289680 020__ $$a1403906777
000289680 035__ $$a(OCoLC)ocm56419215
000289680 035__ $$a289680
000289680 040__ $$aDLC$$cDLC
000289680 042__ $$apcc
000289680 049__ $$aISEA
000289680 05000 $$aHF5770$$b.M463 2004
000289680 08200 $$a658.8/23$$222
000289680 1001_ $$aMeyers, Herbert M.
000289680 24514 $$aThe visionary package :$$busing packaging to build effective brands /$$cHerbert Meyers and Richard Gerstman.
000289680 260__ $$aHoundmills, Basingstoke, Hampshire ;$$aNew York, N.Y. :$$bPalgrave Macmillan,$$c2005.
000289680 300__ $$axiv, 242 p. :$$bill. ;$$c25 cm.
000289680 504__ $$aIncludes bibliographical references and index.
000289680 650_0 $$aPackaging.
000289680 650_0 $$aMarketing.
000289680 7001_ $$aGerstman, Richard.
000289680 85200 $$bgen$$hHF5770$$i.M463$$i2004
000289680 85642 $$3Contributor biographical information$$uhttp://www.loc.gov/catdir/bios/hol059/2004057787.html
000289680 85642 $$3Publisher description$$uhttp://www.loc.gov/catdir/description/hol054/2004057787.html
000289680 85641 $$3Table of contents$$uhttp://www.loc.gov/catdir/toc/hol052/2004057787.html
000289680 909CO $$ooai:library.usi.edu:289680$$pGLOBAL_SET
000289680 980__ $$aBIB
000289680 980__ $$aBOOK
000289680 994__ $$aC0$$bISE