TY - GEN T1 - The fundamentals of business-to-business sales and marketing DA - c2004. CY - New York : AU - Coe, John CN - EBSCOhost CN - HF5438.25 PB - McGraw-Hill, PP - New York : PY - c2004. N1 - Includes index. ID - 290036 KW - Selling. KW - Industrial marketing. KW - Selling KW - Sales management. SN - 0071435816 (electronic bk.) TI - The fundamentals of business-to-business sales and marketing LK - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=124504 UR - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=124504 ER -