000290098 000__ 02257cam\a22004334a\4500 000290098 001__ 290098 000290098 005__ 20210513110115.0 000290098 006__ m\\\\\o\\d\\\\\\\\ 000290098 007__ cr\cnu---unuuu 000290098 008__ 050114s2003\\\\ctu\\\\\ob\\\\001\0\eng\d 000290098 020__ $$a0313053804 (electronic bk.) 000290098 035__ $$a(OCoLC)ocm57427102 000290098 035__ $$a290098 000290098 040__ $$aN$T$$cN$T$$dOCLCQ 000290098 043__ $$an-us--- 000290098 049__ $$aINCN 000290098 05014 $$aHF5415.127$$b.M535 2003eb 000290098 08204 $$a658.8/343$$222 000290098 1001_ $$aMichman, Ronald D. 000290098 24510 $$aLifestyle marketing$$h[electronic resource] :$$breaching the new American consumer /$$cRonald D. Michman, Edward M. Mazze, and Alan J. Greco. 000290098 260__ $$aWestport, Conn. :$$bPraeger,$$c2003. 000290098 300__ $$a1 online resource (xii, 241 p.) 000290098 504__ $$aIncludes bibliographical references (p. [221]-227) and index. 000290098 5050_ $$aThe basis for competitive lifestyle market segmentation strategies -- Lifestyles and decision making -- Purchasing behavior -- Changing values and lifestyles -- Subcultural segmentation and targeting changing lifestyles of the singles market -- Targeting the changing lifestyles of children, tweens, teens, and college markets -- Targeting the changing lifestyles of the senior market -- Culture and targeting the changing lifestyles of the Black and Hispanic markets -- Social class and targeting the changing lifestyles of the Asian, Jewish, and Italian markets. 000290098 506__ $$aAccess limited to authorized users. 000290098 588__ $$aDescription based on print version record. 000290098 650_0 $$aMarket segmentation$$zUnited States. 000290098 650_0 $$aTarget marketing$$zUnited States. 000290098 650_0 $$aConsumers' preferences$$zUnited States. 000290098 650_0 $$aConsumer behavior$$zUnited States. 000290098 650_0 $$aLifestyles$$zUnited States. 000290098 655_7 $$aElectronic books.$$2lcsh 000290098 7001_ $$aMazze, Edward M. 000290098 7001_ $$aGreco, Alan James,$$d1950- 000290098 77608 $$iPrint version:$$aMichman, Ronald D.$$tLifestyle marketing.$$dWestport, Conn. : Praeger, 2003$$z1567206409$$w(DLC) 2003057995$$w(OCoLC)52559266 000290098 85280 $$bebk$$hEBSCOhost 000290098 85640 $$3EBSCOhost$$uhttps://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=125713$$zOnline Access 000290098 909CO $$ooai:library.usi.edu:290098$$pGLOBAL_SET 000290098 980__ $$aEBOOK 000290098 980__ $$aBIB 000290098 982__ $$aEbook 000290098 983__ $$aOnline 000290098 994__ $$a92$$bINCNA