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With apologies to James Carvelle
: "it's the behavior, stupid"
The case for change
The faces of activism
Step one : you start with a vision
a social vision
Step two : abandon the command and control style of managing external affairs
Step three : use the CACDIC strategy
Step four : who are our external stakeholders and what do they value?
Step five : what are the characteristics of our relationships?
Preparing managers for the new, new thing
The stakeholder relations plan
The site community strategy : a responsibility of the facility manager
The community strategy, continued
The societal strategy
the CEO's reponsibility.

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