TY - BOOK T1 - Brand lands, hot spots & cool spaces :welcome to the third place and the total marketing experience / DA - c2004. CY - London ; CY - Sterling, VA : AU - Mikunda, Christian. CN - GT3405 CN - GT3405 PB - Kogan Page, PP - London ; PP - Sterling, VA : LA - eng PY - c2004. N1 - "First published in Germany in 2002 as Marketing spuren : Willkommen am dritten Ort"--Verso t.p. ID - 292244 KW - Special events KW - Special events SN - 0749442565 TI - Brand lands, hot spots & cool spaces :welcome to the third place and the total marketing experience / ER -