TY  - BOOK
AU  - Bosshart, David.
CN  - HF5415.32
CN  - HF5415.32
CY  - London ;
CY  - Philadelphia :
DA  - 2006.
ID  - 299395
KW  - Consumers' preferences.
KW  - Discount.
KW  - Cost.
KW  - Marketing.
KW  - Globalization.
LA  - eng
N1  - Includes index.
PB  - Kogan Page,
PP  - London ;
PP  - Philadelphia :
PY  - 2006.
SN  - 0749445343
T1  - Cheap :the real cost of the global trend for bargains, discounts & customer choice /
TI  - Cheap :the real cost of the global trend for bargains, discounts & customer choice /
ER  -