Cashing in with content : how innovative marketers use digital information to turn browsers into buyers / David Meerman Scott.
2005
HF5548.32 .S295 2005 (Mapit)
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Title
Cashing in with content : how innovative marketers use digital information to turn browsers into buyers / David Meerman Scott.
Author
Scott, David Meerman.
ISBN
0910965714 (pbk.)
Publication Details
Medford, N.J. : Information Today/CyberAge Books, 2005.
Language
English
Description
xx, 256 p. : ill. ; 23 cm.
Call Number
HF5548.32 .S295 2005
Dewey Decimal Classification
658.8/72
Note
Includes index.
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