What women watched : daytime television in the 1950s / Marsha F. Cassidy.
Cassidy, Marsha Francis, 1946-
2005
PN1992.8.W65 C37 2005 (Mapit)
Available at General Collection

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Title What women watched : daytime television in the 1950s / Marsha F. Cassidy.
Author Cassidy, Marsha Francis, 1946-
ISBN 0292706278 (pbk. : alk. paper)
029270626X (alk. paper)
Publication Details Austin : University of Texas Press, c2005.
Language English
Description x, 264 p. : ill. ; 23 cm.
Call Number PN1992.8.W65 C37 2005
Dewey Decimal Classification 791.45/6
Bibliography, etc. Note Includes bibliographical references (p. 251-258) and index.
Series Louann Atkins Temple women & culture series ; bk. 10
Linked Resources Publisher description
Table of contents
Record Appears in On-Campus Resources > Books
All Resources
Introduction: Daytime television in the rra of the feminine mystique, 1948-1960
The dawn of daytime: reaching out to women across America
Kate Smith: remembering the future
The charm boys woo the audience: Garry Moore, Arthur Godfrey, and Art Linkletter
Misery loves company: Strike it rich, Glamour girl, and the critics
Domesticity in doubt: Arlene Francis and Home
Matinee theater and the question of soap opera
At a loss for words: Queen for a day, It could be you, Who do you trust?, and The big payoff
Visions of femininity.

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