@article{306335,
      author = {Blumenthal, Howard J.},
      url = {http://library.usi.edu/record/306335},
      title = {Branded for life : how Americans are brainwashed by the  brands we love /},
      publisher = {Emmis Books,},
      recid = {306335},
      pages = {255 p. ;},
      address = {Cincinnati, OH :},
      year = {2005},
}