TY  - BOOK
T1  - The 50-plus market :why the future is age neutral when it comes to marketing & branding strategies /
DA  - 2005.
CY  - London ;
CY  - Sterling, VA :
AU  - Stroud, Dick.
CN  - HF5415
CN  - HF5415
PB  - Kogan Page,
PP  - London ;
PP  - Sterling, VA :
PY  - 2005.
N1  - "In association with OMD."
N1  - Includes index.
ID  - 306736
KW  - Marketing.
KW  - Middle aged consumers
KW  - Older consumers
SN  - 0749442581
TI  - The 50-plus market :why the future is age neutral when it comes to marketing & branding strategies /
LK  - http://www.loc.gov/catdir/toc/ecip0515/2005019164.html
UR  - http://www.loc.gov/catdir/toc/ecip0515/2005019164.html
ER  -