@article{309556,
      note = {Originally published: 2004.},
      author = {Tungate, Mark,},
      url = {http://library.usi.edu/record/309556},
      title = {Media monoliths : how great media brands thrive and  survive /},
      publisher = {Kogan Page,},
      recid = {309556},
      pages = {261 p., [16] p. of plates :},
      address = {London :},
      year = {2005},
}