TY - BOOK T1 - Developing a stigma reduction initiative :event planning, partnership development, outreach to schools and businesses, mental health resources, marketing to the general public, grassroots outreach. DA - [2006] CY - [Rockville, Md.] : VL - 4176 CN - RC455.2.P85 CN - RC455.2.P85 PB - U.S. Dept. of Health and Human Services, Substance Abuse and Mental Health Services Administration, Center for Mental Health Services, PP - [Rockville, Md.] : PY - [2006] N1 - Shipping list no.: 2007-0086-P. N1 - Accompanying resource CD includes: appendix, business materials, consent form, drop-in articles, EBI evaluation summary, final resource toolkit PDF, live-reach radio scripts, photo and clip art resources, pitch letters, print PSAs, proclamation, school materials, and TV PSA scripts. ID - 309801 KW - Mental health education KW - Mental health promotion KW - Mental illness TI - Developing a stigma reduction initiative :event planning, partnership development, outreach to schools and businesses, mental health resources, marketing to the general public, grassroots outreach. LK - http://purl.access.gpo.gov/GPO/LPS77051 UR - http://purl.access.gpo.gov/GPO/LPS77051 ER -