TY - BOOK N2 - Most books about successful businesses focus on public companies, where the definition for success is steady growth in revenue and profits. Yet there are many excellent, privately held companies marching to the beat of a different drum; they have stricken revenue and profit growth from the top of their mission statements. Instead, they define themselves by their passion for their products and their commitment to their employees, customers, and community--embracing a clarity and loyalty to purpose that's an anomaly in today's environment. This book is about the unconventional people who run these purpose-driven companies, consistently profitable yet consciously resisting convention by staying small and great instead of becoming large and mediocre.--From publisher description. AB - Most books about successful businesses focus on public companies, where the definition for success is steady growth in revenue and profits. Yet there are many excellent, privately held companies marching to the beat of a different drum; they have stricken revenue and profit growth from the top of their mission statements. Instead, they define themselves by their passion for their products and their commitment to their employees, customers, and community--embracing a clarity and loyalty to purpose that's an anomaly in today's environment. This book is about the unconventional people who run these purpose-driven companies, consistently profitable yet consciously resisting convention by staying small and great instead of becoming large and mediocre.--From publisher description. T1 - Small giants :companies that choose to be great instead of big / DA - 2005. CY - New York : AU - Burlingham, Bo. CN - HD62.7 CN - HD62.7 PB - Portfolio, PP - New York : PY - 2005. ID - 312367 KW - Small business KW - Private companies KW - Close corporations KW - Success in business SN - 1591840937 SN - 9781591840930 TI - Small giants :companies that choose to be great instead of big / ER -