@article{312380, author = {Evans, David S. and Schmalensee, Richard.}, url = {http://library.usi.edu/record/312380}, title = {Catalyst code : the strategies behind the world's most dynamic companies /}, publisher = {Harvard Business School Press,}, recid = {312380}, pages = {xi, 228 p. :}, address = {Boston, Mass. :}, year = {2007}, }