Strategic public relations management : planning and managing effective communication programs / Erica Weintraub Austin, Bruce E. Pinkleton.
2006
HD59 .A97 2006 (Mapit)
Available at General Collection
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Items
Details
Title
Strategic public relations management : planning and managing effective communication programs / Erica Weintraub Austin, Bruce E. Pinkleton.
Author
Edition
Second edition.
ISBN
9780805853810 (pbk. : alk. paper)
0805853812 (pbk. : alk. paper)
9780805853803 (alk. paper)
0805853804 (alk. paper)
0805853812 (pbk. : alk. paper)
9780805853803 (alk. paper)
0805853804 (alk. paper)
Published
Mahwah, N.J. : Lawrence Erlbaum Associates, 2006.
Language
English
Description
xv, 411 pages : illustrations ; 23 cm.
Call Number
HD59 .A97 2006
Dewey Decimal Classification
659.2
Bibliography, etc. Note
Includes bibliographical references (p. 389-399) and indexes.
Audience
1360L Lexile
Added Author
Series
LEA's communication series.
Linked Resources
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