Smart start-ups : how entrepreneurs and corporations can profit by starting online communities / David Silver.

Introduction
Collaborative participation
Transfer of control
The function of cooperation
Appear to lack money
Rules for creating successful business models
Raising capital
How to launch a new product
Foreign exchange market
The metaverse arbitration association
Rent a judge
Publishing and convention management
Taking back the automobile market
Mission statement rewriting
Mocketeering
Launching a new hotel chain through an online community
Medical research
Life insurance
Replacing advertising with reputation management
Community for ardent fans of college sports
A community of art dealers
A group travel community
Partnering with giant corporations
MyThirdPlace.com
IllegitimatiNonCarborundum.com
Reputation management
The association of mobile and online communities.