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Introduction: Printing for the people: from Gutenberg to the new Millennium
Section 01. Designing to read: from content to printed piece : 1. Thinking: content, message, organization : Concept and content ; Evaluating and organizing: sections and sequence
The many forms of content ; Color as communication ; Type as visual concept.
2. Reading: The typography of publications : Crafting extended text ; Typographic detail: the finer points ; Composing text in space ; Developing informational hierarchy.
3. Building: structure and integration : Message meets material ; The systematic nature of publications ; The grid system ; Visual relationships between words and pictures ; Sequencing and pacing: creating flow among pages
Dressing the package: mastheads and covers.
Section 02. From cover to cover: case study profiles : One World Magazine: Studio di Progettazione Grafica, Switzerland ; Hybrid brochure / Magalog: Graph Co. Ltd., Japan ; La Voz de Galicia regional newsapaper, Spain ; Dartmouth Faculty: Scholarship Today magazine: And Partners, USA ; Underware font catalogs: Faydherbe/DeVringer, Netherlands; Sami Kortemaki,Finland ; Affymetrix collateral system: Ruder Finn Design, USA ; Fantoni catalog system: Designwork SrL, Italy ; Allegis Capital Quarterly newsletter: Gorska Design, USA ; Werte: Schlott Gruppe Annual Report: Strichpunkt, Germany ; Bar Aperitif Magazine: Creuna Design, Norway.
Section 03. Publications in action: a showcase of real-world projects : Magazines ; Literature Systems ; Newsletters ; Annual Reports ; Catalogs ; Newspapers.
Section 01. Designing to read: from content to printed piece : 1. Thinking: content, message, organization : Concept and content ; Evaluating and organizing: sections and sequence
The many forms of content ; Color as communication ; Type as visual concept.
2. Reading: The typography of publications : Crafting extended text ; Typographic detail: the finer points ; Composing text in space ; Developing informational hierarchy.
3. Building: structure and integration : Message meets material ; The systematic nature of publications ; The grid system ; Visual relationships between words and pictures ; Sequencing and pacing: creating flow among pages
Dressing the package: mastheads and covers.
Section 02. From cover to cover: case study profiles : One World Magazine: Studio di Progettazione Grafica, Switzerland ; Hybrid brochure / Magalog: Graph Co. Ltd., Japan ; La Voz de Galicia regional newsapaper, Spain ; Dartmouth Faculty: Scholarship Today magazine: And Partners, USA ; Underware font catalogs: Faydherbe/DeVringer, Netherlands; Sami Kortemaki,Finland ; Affymetrix collateral system: Ruder Finn Design, USA ; Fantoni catalog system: Designwork SrL, Italy ; Allegis Capital Quarterly newsletter: Gorska Design, USA ; Werte: Schlott Gruppe Annual Report: Strichpunkt, Germany ; Bar Aperitif Magazine: Creuna Design, Norway.
Section 03. Publications in action: a showcase of real-world projects : Magazines ; Literature Systems ; Newsletters ; Annual Reports ; Catalogs ; Newspapers.