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Table of Contents
Opening pitch: thinking about sports talk radio
I: The climate for sports talk radio
The sports talk radio industry: from Rush to Rome
Inside the sports radio industry: ads and lads
II: Reading sports talk radio
The Jim Rome show: "myspace.com" for men
Race, gender, and sexuality in the jungle
III: The audience of sports talk radio
In the jungle with the "clones"
Where everybody knows your name
A sports radio intruder
My final take.
I: The climate for sports talk radio
The sports talk radio industry: from Rush to Rome
Inside the sports radio industry: ads and lads
II: Reading sports talk radio
The Jim Rome show: "myspace.com" for men
Race, gender, and sexuality in the jungle
III: The audience of sports talk radio
In the jungle with the "clones"
Where everybody knows your name
A sports radio intruder
My final take.