Ethnography at work / Brian Moeran.
2007
HF6182.J3 M636 2007 (Mapit)
Available at General Collection
Items
Details
Title
Ethnography at work / Brian Moeran.
Author
Moeran, Brian, 1944-
ISBN
9781845204983 (pbk.)
1845204980 (pbk.)
1845204980 (pbk.)
Imprint
Oxford : Berg, 2007.
Language
English
Description
xi, 152 p. ; 24 cm.
Call Number
HF6182.J3 M636 2007
Dewey Decimal Classification
659.1110952
Note
Originally published: 2006.
Bibliography, etc. Note
Includes bibliographical references and index.
Record Appears in
On-Campus Resources > Books
All Resources
All Resources
Table of Contents
The case
It's in the name
The theories
Follow the money
Advertising talk
Impression management
Constraints and creativity
In search of the other
Ethnography at work.
It's in the name
The theories
Follow the money
Advertising talk
Impression management
Constraints and creativity
In search of the other
Ethnography at work.