TY - BOOK AU - Walker, Rob, CN - HF5415.1255 CN - HF5415.1255 CY - New York : DA - c2008. ET - 1st ed. ID - 322559 KW - Branding (Marketing) KW - Brand name products PB - Random House, PP - New York : PY - c2008. SN - 9781400063918 (alk. paper) SN - 1400063914 (alk. paper) T1 - Buying in :the secret dialogue between what we buy and who we are / TI - Buying in :the secret dialogue between what we buy and who we are / ER -