OBD : the illusion of business and the business of illusion / Lucas Conley.
Conley, Lucas.
2008
HF5415.1255 (Mapit)
Available at General Collection

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Title OBD : the illusion of business and the business of illusion / Lucas Conley.
Author Conley, Lucas.
ISBN 9781586484682
1586484680
Publication Details New York : PublicAffairs ; London : Perseus Running [distributor], 2008.
Language English
Description 230 p. ; 22 cm
Call Number HF5415.1255
Dewey Decimal Classification 658.827
Summary Conley offers an investigation into our culture of obsession, and requires us to consider the grave ramifications of our branded world.
Record Appears in On-Campus Resources > Books
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Loyalty beyond reason
A branding company town
Feeding the monster
Buying our way into being
Ad creep
Poisoning the grapevine
Invisible branding
Getting inside our heads
Getting personal
The future of an illusion.

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