The persuadable voter : wedge issues in presidential campaigns / D. Sunshine Hillygus and Todd G. Shields.
Hillygus, D. Sunshine.; Shields, Todd G., 1968-
2008
JK528 .H55 2008 (Mapit)
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Title The persuadable voter : wedge issues in presidential campaigns / D. Sunshine Hillygus and Todd G. Shields.
Author Hillygus, D. Sunshine.
ISBN 9780691133416 (alk. paper)
0691133417 (alk. paper)
Publication Details Princeton : Princeton University Press, c2008.
Language English
Description xv, 249 p. : ill. ; 24 cm.
Call Number JK528 .H55 2008
Dewey Decimal Classification 324.70973
Bibliography, etc. Note Includes bibliographical references (p. [223]-235) and index.
Added Author Shields, Todd G., 1968-
Record Appears in On-Campus Resources > Books
All Resources
Wedge issues in presidential campaigns
The reciprocal campaign
Measuring the persuadable partisan
Capturing campaign persuasion
The Republican Southern strategy : a case study of the reciprocal campaign
Candidate strategy in the 2004 campaign
Conclusions: Consequences for democratic governance.

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