@article{323328,
      author = {Tungate, Mark,},
      url = {http://library.usi.edu/record/323328},
      title = {Branded male : marketing to men /},
      publisher = {Kogan Page,},
      recid = {323328},
      pages = {ix, 228 p., [16] p. of plates :},
      address = {London ;},
      year = {2008},
}