@article{323329,
      author = {Shiffman, Denise.},
      url = {http://library.usi.edu/record/323329},
      title = {The age of engage : reinventing marketing for today's  connected, collaborative, and hyperinteractive culture /},
      publisher = {Hunt Street Press,},
      recid = {323329},
      pages = {xviii, 220 p. ;},
      address = {Ladera Ranch, CA :},
      year = {2008},
}