TY - BOOK AU - Zager, Michael. CN - MT67 CN - MT67 CY - Lanham, Md. : DA - 2008. ET - 2nd ed. ID - 325635 KW - Music in advertising KW - Television advertising. KW - Radio advertising. N1 - Includes index. PB - Scarecrow Press, PP - Lanham, Md. : PY - 2008. SN - 9780810861398 (pbk. : alk. paper) SN - 0810861399 (pbk. : alk. paper) T1 - Writing music for television and radio commercials (and more) :a manual for composers and students / TI - Writing music for television and radio commercials (and more) :a manual for composers and students / ER -