Making the number : how to use sales benchmarking to drive performance / Greg Alexander, Aaron Bartels and Mike Drapeau.
2008
HF5438.4 .A46 2008 (Mapit)
Available at General Collection
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Items
Details
Title
Making the number : how to use sales benchmarking to drive performance / Greg Alexander, Aaron Bartels and Mike Drapeau.
Author
ISBN
9781591842170
1591842174
9781591842187
1591842182
1591842174
9781591842187
1591842182
Published
New York : Portfolio, 2008.
Language
English
Description
xvi, 302 pages : illustrations ; 24 cm
Call Number
HF5438.4 .A46 2008
Dewey Decimal Classification
658.8/1
Summary
Outlines strategic tools for enabling sales improvements, outlining the author's five-step program for effective "benchmarking" steps that encourage business executives to rely on data-driven decision making rather than instincts.
Bibliography, etc. Note
Includes bibliographical references (p. [283]-292) and index.
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