@article{326715,
      url = {http://library.usi.edu/record/326715},
      title = {Changing the conversation : messages for improving public  understanding of engineering /},
      publisher = {National Academies Press,},
      recid = {326715},
      pages = {xii, 149 p. :},
      address = {Washington, D.C. :},
      year = {2008},
}