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Table of Contents
Introduction : corporate crisis!
The challenge of managing in a toxic environment
At the helm : what CEOs and business unit and country managers must do
On the front lines : sales and marketing
Mind over money : the chief financial officer
Making it all work : operations
Refocusing innovation : research and development
Tying it all together : the supply chain
Supporting the team : staff functions
The view from the top : the board of directors
Moving forward.
The challenge of managing in a toxic environment
At the helm : what CEOs and business unit and country managers must do
On the front lines : sales and marketing
Mind over money : the chief financial officer
Making it all work : operations
Refocusing innovation : research and development
Tying it all together : the supply chain
Supporting the team : staff functions
The view from the top : the board of directors
Moving forward.