RenGen, renaissance generation : the rise of the cultural consumer--and what it means to your business / Patricia Martin.
Martin, Patricia, 1956-
2007
HM851 .M375 2007 (Mapit)
Available at General Collection

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Title RenGen, renaissance generation : the rise of the cultural consumer--and what it means to your business / Patricia Martin.
Author Martin, Patricia, 1956-
ISBN 9781598691344
1598691341
Imprint Avon, Mass. : Platinum Press, c2007.
Language English
Description xiv, 241 p. ; 20 cm.
Call Number HM851 .M375 2007
Dewey Decimal Classification 306.301/12
Bibliography, etc. Note Includes bibliographical references (p. 223-236) and index.
Linked Resources Table of contents only
Record Appears in On-Campus Resources > Books
All Resources
Preconditions for a rebirth
Seeds of change : how a renaissance begins
The beautiful mind
The creative personality
The economics of the RenGen
The mind's eye : meet the RenGen aesthetic
Youth culture
RenGen spirituality
The collaborative context : how the RenGen gets things done
The RenGen company
The catalytic people of a renaissance
Second cities of the renaissance
What will rule in a RenGen?

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