000330883 000__ 01363cam\a2200289\a\4500 000330883 001__ 330883 000330883 005__ 20210513121542.0 000330883 008__ 071001s2008\\\\lauab\\\\b\\\\001\0\eng\\ 000330883 010__ $$a 2007039968 000330883 020__ $$a9780925417572 000330883 020__ $$a0925417572 000330883 035__ $$a(OCoLC)ocn173683634 000330883 035__ $$a330883 000330883 040__ $$aDLC$$cDLC$$dBTCTA 000330883 043__ $$an-us--- 000330883 049__ $$aISEA 000330883 05000 $$aHF5843$$b.M37 2008 000330883 08200 $$a659.13/42$$222 000330883 1001_ $$aMarin, Dan,$$d1937- 000330883 24510 $$aSigns of opportunity :$$bhow Lamar Advertising grew into the biggest billboard business in America /$$cDan Marin. 000330883 260__ $$aLafayette, La. :$$bAcadian House Pub.,$$cc2008. 000330883 300__ $$a196 p. :$$bill., maps ;$$c24 cm. 000330883 504__ $$aIncludes bibliographical references (p. 172-183) and index. 000330883 5050_ $$aMister Lamar's luck -- Lamar today -- The ebb and flow of fortune -- An offer the Lamar brothers couldn't refuse -- Kevin P. Reilly's 35-year-long summer job -- The 70s and 80s : aggressive building and acquisition -- Lamar goes public -- Another level : the chancellor acquisition, industry consolidation & strategic challenge -- Afterword : the sweep of history, the promise of the future. 000330883 61020 $$aLamar Advertising Company$$xHistory. 000330883 650_0 $$aAdvertising, Outdoor$$zUnited States$$xHistory$$y20th century. 000330883 650_0 $$aBillboards$$zUnited States$$xHistory$$y20th century. 000330883 85200 $$bgen$$hHF5843$$i.M37$$i2008 000330883 909CO $$ooai:library.usi.edu:330883$$pGLOBAL_SET 000330883 980__ $$aBIB 000330883 980__ $$aBOOK