Why GM matters : inside the race to transform an American icon / William J. Holstein.
Holstein, William J.
2009
HD9710.U54 G46 2009 (Mapit)
Available at General Collection

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Title Why GM matters : inside the race to transform an American icon / William J. Holstein.
Author Holstein, William J.
Edition 1st U.S. ed.
ISBN 9780802717184 (alk. paper)
0802717187 (alk. paper)
Publication Details New York : Walker & Company, 2009.
Language English
Description xv, 267 p., [8] p. of plates : ill. ; 25 cm.
Call Number HD9710.U54 G46 2009
Dewey Decimal Classification 629.222/068
Summary Holstein goes deep inside GM on three continents to show what's really happening within one of the country's most iconic corporations. Demonstrates how GM has already radically retooled its entire operation, from manufacturing and cost structure to design.
Note Includes index.
Record Appears in On-Campus Resources > Books
All Resources
The stakes
The GM transformation effort
The future.

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