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000332366 019__ $$a182737729
000332366 020__ $$a9782940373680 (pbk.)
000332366 020__ $$a294037368X (pbk.)
000332366 035__ $$a(OCoLC)ocn213114092
000332366 035__ $$a332366
000332366 040__ $$aUKM$$cUKM$$dBTCTA$$dBAKER$$dYDXCP$$dBWX$$dOCLCQ
000332366 049__ $$aISEA
000332366 050_4 $$aHF5825$$b.B69 2008
000332366 08204 $$a659.132$$222
000332366 1001_ $$aBowdery, Rob.
000332366 24510 $$aCopywriting /$$cRob Bowdery.
000332366 260__ $$aLausanne :$$bAVA Academia ;$$aNew York :$$bDistributed in the USA by Watson-Guptill Publications,$$cc2008.
000332366 300__ $$a175 p. :$$bcol. ill. ;$$c23 cm.
000332366 440_0 $$aBasics advertising ;$$v1
000332366 504__ $$aIncludes bibliographical references (p. 173).
000332366 650_0 $$aAdvertising copy.
000332366 85200 $$bgen$$hHF5825$$i.B69$$i2008
000332366 909CO $$ooai:library.usi.edu:332366$$pGLOBAL_SET
000332366 980__ $$aBIB
000332366 980__ $$aBOOK