000332387 000__ 01019cam\a22003014a\4500 000332387 001__ 332387 000332387 005__ 20210513121954.0 000332387 008__ 080617s2008\\\\ii\a\\\\\b\\\\001\0\eng\\ 000332387 010__ $$a 2008025828 000332387 020__ $$a9788178298689 (pbk. : alk. paper) 000332387 020__ $$a8178298686 (pbk. : alk. paper) 000332387 035__ $$a(OCoLC)ocn232327410 000332387 035__ $$a332387 000332387 040__ $$aDLC$$cDLC$$dYDX$$dYDXCP 000332387 043__ $$aa-ii--- 000332387 049__ $$aISEA 000332387 05000 $$aHF5813.I4$$bJ35 2008 000332387 08200 $$a658.800954$$222 000332387 1001_ $$aJain, Gautam Raj. 000332387 24510 $$aMarketing communications industry :$$bentrepreneurial case studies /$$cGautam Raj Jain, Raunica Ahluwalia. 000332387 260__ $$aNew Delhi, India ;$$aThousand Oaks, Calif. :$$bResponse Books,$$c2008. 000332387 300__ $$axiii, 189 p. :$$bill. ;$$c20 cm. 000332387 504__ $$aIncludes bibliographical references and index. 000332387 650_0 $$aAdvertising$$zIndia. 000332387 650_0 $$aMarketing$$zIndia. 000332387 650_0 $$aPublic relations$$zIndia. 000332387 650_0 $$aEntrepreneurship$$zIndia$$vCase studies. 000332387 7001_ $$aAhluwalia, Raunica,$$d1981- 000332387 85200 $$bgen$$hHF5813.I4$$iJ35$$i2008 000332387 909CO $$ooai:library.usi.edu:332387$$pGLOBAL_SET 000332387 980__ $$aBIB 000332387 980__ $$aBOOK