Cracking the ad code /: Jacob Goldenberg [and others].

Cracking the ad code / Jacob Goldenberg [and others].

Goldenberg, Jacob, 1962-

2009

HF5821 .C73 2009 (Mapit)

Available at General Collection

Formats

Title

Cracking the ad code / Jacob Goldenberg [and others].

ISBN

9780521675970 (pbk.)
0521675979 (pbk.)
9780521859059
0521859050

Published

Cambridge, UK ; New York : Cambridge University Press, 2009.

Language

English

Description

x, 168 pages : illustrations ; 26 cm

Call Number

HF5821 .C73 2009

Dewey Decimal Classification

659.1

Bibliography, etc. Note

Includes bibliographical references and index.

Added Author

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