Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves / Adam L. Penenberg.
2009
HM742 .P46 2009 (Mapit)
Available at General Collection
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Details
Title
Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves / Adam L. Penenberg.
Author
Penenberg, Adam L.
Edition
1st ed.
ISBN
9781401323493
1401323499
1401323499
Publication Details
New York : Hyperion, c2009.
Language
English
Description
ix, 274 p. : ill. ; 25 cm.
Call Number
HM742 .P46 2009
Dewey Decimal Classification
303.48/33
Summary
From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success.
Bibliography, etc. Note
Includes bibliographical references and index.
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